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Business Development Executive

HINOMI PTE. LTD.

Full Time D12 Balestier, Serangoon, Toa Payoh $3000 - $4000

Posted: August 19, 2025

Job Description

About Hinomi

Hinomi is a globally recognized brand specializing in ergonomic chairs. We are committed to delivering high-quality, innovative seating solutions that enhance comfort and productivity. As we expand our offline presence, we are seeking a dynamic and driven Offline Business Development Manager to spearhead our efforts in building partnerships with independent sales representatives, resellers and distributors etc.

Job Responsibilities

Business Development & Partnership Expansion

  • Identify, evaluate, and onboard offline partners, including but not limited to independent sales representatives, resellers and distributors, to expand Hinomi’s offline market presence mainly in Singapore.
  • Develop and execute strategic plans to establish partnerships with key offline resellers, distributors or partners from other industries like back health clinics.
  • Build strong relationships with potential and existing partners to drive sales and brand visibility.
  • Negotiate commercial agreements, pricing structures, and contractual terms with partners.

Market Research & Strategy Development

  • Conduct in-depth market research to identify opportunities, industry trends, and competitive landscapes in target regions.
  • Develop localized go-to-market strategies for different regions, ensuring alignment with Hinomi’s global brand and sales objectives.
  • Analyze sales performance of offline channels and provide recommendations for improvements.

Trade Shows & On-Site Engagement

  • Represent Hinomi at major trade shows, exhibitions, and networking events.
  • Organize and participate in business meetings, site visits, and product demonstrations to engage potential partners.
  • Collaborate with the marketing team to enhance brand visibility at offline events and develop promotional strategies for offline sales channels.

Cross-Functional Collaboration

  • Work closely with internal teams, including marketing, product development, and operations, to ensure seamless coordination between online and offline sales efforts.
  • Provide feedback to product development teams based on insights gathered from offline partners and customer interactions.

Job Requirements

  • Education: Bachelor’s degree in Business, Marketing, or a related field.
  • Experience: Minimum 1 year of experience in business development, sales, or partnership management, preferably in the furniture, ergonomic, or consumer goods industry.

Skills & Abilities:

  • Strong negotiation and relationship management skills.
  • Ability to work independently and thrive in a fast-paced, entrepreneurial environment.
  • Excellent communication and presentation skills.
  • Strategic mindset with the ability to analyze market data and drive decision-making.

Why Join Hinomi?

  • Be part of a rapidly growing global brand in the ergonomic furniture industry.
  • Play a key role in expanding Hinomi’s offline business.
  • Competitive salary and performance-based incentives.

If you are a results-driven business development professional passionate about expanding partnerships, we invite you to join us on our journey to revolutionize ergonomic seating solutions.

How to Apply

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